Contact: Peter Houlahan
(203) 961-1715
phoulahan@focusvision.com

FocusVision Chairs “Online is the Future” Panel Discussion at ESOMAR Qualitative in Paris

LONDON (November 28, 2007) – FocusVision, the world’s leading provider of video transmission, recording and analytical tools announced the business issues addressed at the panel discussion, “Online is the Future- You Decide”, at the ESOMAR Qualitative Conference in Paris, chaired by FocusVision’s Dan Foreman, Managing Director of Europe and Asia.

Dan Foreman was invited to lead the discussion because of FocusVision’s unique expertise in providing strategic insights about qualitative research industry trends. FocusVision’s solutions enable clients to gain a deeper understanding of their research and empowering them to make smarter business decisions. Joining Dan Foreman in the discussion, were Arno Hummerston, TNS Global Interactive, BV Pradeep, Unilever Home and Personal Care, Pravin Shekar, Dexterity and Ralf Wildung, Mazda Motor Europe.

The goal of the session was to discuss and evaluate new and emerging online trends in the marketplace. The session’s focus was on the evident presence of online within the qualitative research industry. “The future of qualitative is already here. It is what we do today that shapes the future,” commented Arno Hummerston, TNS Global Interactive. The consensus of the audience, which was composed of mostly researchers, was that online will have a significant role in, but will not dominate the qualitative industry.

For more information on the panel discussion, Dan Foreman can be reached at dforeman@focusvision.com.

FocusVision is the world’s leading provider of video transmission, recording and analytical tools for the qualitative market research industry. Clients rely on FocusVision’s solutions to maximize the value and effectiveness of their research by increasing participation, while reducing travel costs associated with bringing key stakeholders to the research site. Our analytical tools empower clients to gain a deeper understanding of their research, empowering them to make smarter business decisions. FocusVision services are available at 325 focus facilities worldwide, as well mobile units or installed solutions, accommodating client research projects wherever they are conducted.

ESOMAR is the world organization for enabling better research into markets, consumers and societies. With 4,500 members in 100 countries, ESOMAR’s aim is to promote the value of market and opinion research in illuminating real issues and bringing about effective decision-making.