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Online Surveys

Five Ways to Do More with Your Surveys

Online surveys allow you to directly ask and understand customer opinions and preferences. Here are five ways you can use FocusVision Decipher to gain better customer insights using more than just standard survey questions.

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More Advanced Concepts: Getting Data Insights from FocusVision Decipher

FocusVision Decipher’s survey platform contains one of the most powerful and robust data reporting and analysis solutions. It is easy to use, yet sophisticated enough for more advanced users. Now, getting data insights is easier than ever with the DIY survey reporting and analytics tools.

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Getting Data Insights from FocusVision Decipher

The most common way to analyze survey data is through the use of a crosstab. Survey data is ‘split’ or ‘segmented’ in order to compare the opinions and behaviors between one subgroup and another. Looking at data this way can give you a more thorough understanding of your customers.

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Using Decipher to Connect With Your Customers

Do you know how your customers think, feel and act? A deep understanding of your customer is integral to a successful business. With the right technology and tools, it’s easy to build a customer feedback management solution for your business.

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Use FocusVision Decipher to Create Visually Engaging Surveys

A great looking survey makes a positive impression not only for your brand but helps keep participants engaged with your survey. With FocusVision Decipher, it has never been easier to create high-quality survey designs that look great.

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The Truth About Significance Testing

Perhaps due to its popularity and ease of use, significance tests are often used and abused as a test of “truth” to validate data findings. In reality, it does no such thing. While a significance test can be used as a means towards data insight, what it actually uncovers is very narrow in scope.

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