FocusVision and eBay Present at CASRO 2016 Digital Research Conference

FocusVision and eBay Present at CASRO 2016 Digital Research Conference In-Depth Customer Dialogues: Getting the Real Consumer Voice by Adding Quant to Qual

Austin, Texas — March 29, 2016 — FocusVision, the leading global provider of quantitative and qualitative technology solutions to the market research industry, today announced that Steve August, Chief Information Officer at FocusVision and Sam Harami, Director of Global Customer Loyalty and Insights at eBay, are presenting at the CASRO 2016 Digital Research Conference at the Driskill Hotel in Austin, Texas. The session, titled “In-Depth Customer Dialogues: Getting the Real Consumer Voice by Adding Quant to Qual,” takes place on Tuesday, March 29th from 2:45-3:15 p.m. CST. August and Harami will discuss the results eBay achieved using an integrated Quant+Qual methodology to uncover rich data and deep insights. Attend the session to learn more about the techniques that allowed eBay’s qual research to humanize their quant data and their quant data to validate qual research.

For more information, visit: https://www.focusvision.com/resources/explore-in-depth-customer-dialogue-with-ebay/

Share this article:

Add comment

E-mail is already registered on the site. Please use the Login form or enter another.

You entered an incorrect username or password

Sorry, you must be logged in to post a comment.

Begin your journey to better customer insights

Request a demo

Sign up to receive news from FocusVision

We collect this information to send you free content, offers, and product updates. Visit our recently updated privacy policy for details on how we protect and manage your submitted data.