FRESNO, Calif. — January 19, 2016 — FocusVision, the global leader in market research technologies, today announced the acquisition of Kinesis Survey Technologies, now KinesisPanel™.
KinesisPanel is the premier online panel management platform through its device-responsive design, innovative automation tools, and advanced reporting capabilities.
The addition of KinesisPanel to FocusVision’s suite of quantitative and qualitative research solutions enhances the product options available to both FocusVision and KinesisPanel clients by providing a wider set of fully integrated market research tools with real-time data synchronization into a single panelist database.
“As qualitative and quantitative methodologies merge, online panels have become increasingly important to both research segments,” said Leslie Townsend, CEO and co-founder of KinesisPanel. “The ability to recruit, track, monitor, and reward panelists across a broad set of market research solutions is a highly compelling proposition that is currently lacking in the research industry. This acquisition sets the stage for the future of market research.”
Eric Grosgogeat, CEO and president of FocusVision said, “The addition of KinesisPanel advances FocusVision’s mission to transform the market research industry by providing the most powerful set of quantitative and qualitative research technology solutions under one roof. We are pleased to welcome KinesisPanel into the FocusVision family.”
KinesisPanel provides the most comprehensive online panel management platform in the world. With state-of-the-art applications, KinesisPanel powers the projects that are the lifeblood of market research by providing automated processes, advanced reporting tools and integrated incentive management. In addition, KinesisPanel is fully scalable, customizable, and seamlessly provides intuitive, touch-friendly experience across all devices. For more information, visit www.kinesissurvey.com.
FocusVision is the leading global provider of quantitative and qualitative technology solutions to the market research industry, providing an online survey platform, research facility video streaming, webcam focus groups, ethnography streaming, and mobile device usability studies. FocusVision’s services allow research professionals to engage with respondents in any place, at any time. FocusVision has over 350 employees and offices in the US, the UK, Bulgaria, Brazil, Australia and Singapore. For more information, visit www.focusvision.com @focusvisioninfo