New York, NY, Oslo, Norway and London, UK – January 7th, 2021 Confirmit, a leading provider of solutions that enable…
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If you are anything like me, you live in market research because it gives those intangible insights about human experiences…
To weight or not to weight your survey data has long been a topic of discussion. Weighting data means adjusting…
Editor’s Note: This is a repost from the Slover-Linnet blog, shedding light on the inner workings of a substantial study…
How Do You Know What You Don’t Know? As researchers, we are used to asking questions, it is the very…
As a sociology undergrad, I learned all about sampling theory – from probability and non-probability strategies, and their subsets from…
Earlier this year, FocusVision Revelation launched a new feature called Open Registration that allows researchers to create segment-specific registration links…
The results of our third annual ‘How Do You Research’ survey are here. Given the global pandemic and ensuing in-person…
Survey open ends often uncover insight gold, be it through a nugget that beautifully sums up how people are feeling…
Editors Note: In this guest blog, Mark Kooyman explores the world of millennials and their home lives during the time…