Will Utilize Decipher Survey Platform to Optimize Quantitative Research Initiatives
DALLAS — August 16, 2016 — Research Now, the global leader in digital data collection to power analytics and insights, today announced a partnership with FocusVision, the global leader in market research technology. Research Now will use FocusVision’s widely respected Decipher technology platform, which emphasizes a mobile-first approach to survey design and data collection, while also providing advanced reporting and data visualization capabilities.
This partnership demonstrates Research Now’s commitment to leveraging innovative technologies to provide clients increased access to quality data, while driving the market research industry towards improved mobile research.
“FocusVision’s ability to evolve and rapidly build market research technology solutions make them and ideal partner for Research Now,” said Melanie Courtright, EVP, Global Products & Client Services, Research Now. “Decipher enables Research Now to provide our clients with improved cross-device-compatible surveys, with visually appealing, automated and custom dashboards, and direct data accessibility. These combined benefits will empower our clients to make quick and effective business decisions.”
“We are thrilled to partner with Research Now,” commented Jonathan Tice, Senior Vice President, North American Sales, FocusVision. “This collaboration underscores Decipher’s continued adoption within the marketplace and our ability to provide device agnostic technology solutions that drive more meaningful insights. Like Research Now, we deliver research at the pace of business with a constant focus on how innovation can yield improved research integrity.”
FocusVision is the global leader in market research technology, providing an online survey platform, research facility video streaming, webcam focus groups, ethnography streaming, panel management and mobile device usability studies. FocusVision’s services allow research professionals to engage with respondents in any place, at any time. FocusVision has over 450 employees and offices in the US, the UK, Bulgaria, Brazil, Australia and Singapore. For more information, visit: www.focusvision.com.
About Research Now
Research Now Group, Inc. is the global leader in digital data collection to power analytics and insights. It enables data-driven decision-making for its 3,700 market research, consulting, media, and corporate clients through its permission-based access to millions of deeply-profiled consumers using online, mobile, social media, and behavioral data collection technology platforms. The company operates in over 35 countries from more than 20 offices around the globe, and is recognized as the quality, scale, and customer satisfaction leader in its industry. For more information, go to www.researchnow.com.