Understanding Social Media Video Sharing Behaviors and Motivations

A Picture of Zoe Dowling

Video is a key vehicle for brands to create engaging content. Join us as we discuss the results of a new FocusVision study that explores the impact of branded video sharing, including data on who is sharing what…and why. The presentation will also explore how researchers can use video to enhance their studies and engage stakeholders.

In this webinar you will learn:

• Behaviors and motivations for video sharing via social media
• Key implications for brands
• How researchers can capitalize on the video sharing culture

To learn more, download our White Paper on Video Sharing.

The recording of our webinar is below:


About the Speaker:

Zoë Dowling, Ph.D., Lead Research Strategist, FocusVision

Zoe Dowling uses her extensive research expertise to help clients best apply FocusVision’s technological solutions. An early internet adopter, she has been involved in online research since the 1990s. She specializes in respondent engagement for web and mobile surveys, as well as qualitative approaches related to online communities and interview techniques. A scholar of innovation, Zoe actively combines traditional and out-of-the-box approaches to adapt effective methodologies to a changing world. She holds a Ph.D. in Sociology from the University of Surrey in England.

Follow Us

 Zoe Dowling


  • Share this article:
  • Share this article on Facebook
  • Share this article on Twitter
  • Share this article on LinkedIn
  • Share this article on Google Plus
  • Share this article through E-mail

Add comment

E-mail is already registered on the site. Please use the Login form or enter another.

You entered an incorrect username or password

Sorry, you must be logged in to post a comment.

Check Out the Latest from Our Resource Library

See how FocusVision has helped some of the worlds' biggest brands in our quantitative and qualitative resources including case studies, white papers, and webinars.


Understanding Social Media Video Sharing Behaviors and Motivations

View Resource
White Paper

More than Just a Lighthearted Activity: Understanding Social Media Video Sharing Behaviors and Motivations

View Resource
Case Study

Double Take: Connecting the Dots Between Millennial and Seasoned IT Decision Makers

View Resource