Content Marketing and the Role of Insights: A Conversation with Courtney Kay
Content marketing, while in existence for over 50 years, has grown exponentially in the past 5. Traditional unidirectional advertising campaigns...
Getting Started Guide: 5 Tips for Video Storytelling
Overview In recent years, there’s been a notable push to incorporate storytelling into insights reports, and indeed in all aspects...
Do You Know How Your Customers Feel? The Role of Emotion in Decision-Making, and Your Bottom Line
Overview Emotions are a core part of what makes us human. While there are cross-cultural variations on their expression and...