Author: focusv

FocusVision to Provide Integrated Customer Feedback as Key Research Provider for Walmart

by focusv

STAMFORD, CT, USA (October 31, 2017) FocusVision, the global leader in market research technology, will be a key research provider for Walmart. FocusVision’s DIY online survey and reporting solution, Decipher, will centralize Walmart’s online research operations to reduce research spend for Walmart US. The solution will integrate customer feedback in a fast and cost-effective way to continue to bring value…

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Guest Blog: The Annual 2016 meaning Survey

by focusv

The Market Research Technology Survey for 2016 is about to launch. FocusVision and meaning are working together for this year’s survey! Our annual survey has a habit of uncovering some unexpected findings each year. Last year, one of these was the extent to which CAPI is about to eclipse CATI as a method, thanks to the boost in viability it…

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New Study Indicates Trouble Ahead for Satellite and Cable Companies [Infographic]

by focusv

With the rise of over-the-top entertainment providers like Netflix and Amazon Prime, our FocusVision team and market research agency Zanthus, wanted to understand more about how consumers are behaving in the fast-changing world of in-home entertainment. Do satellite and cable providers face an uncertain future? To find out, we devised a study among 1008 respondents in the USA, using our integrated Quant+Qual online survey…

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The Aftermath of the 2016 Presidential Election: Where Polls Went Wrong

by focusv

2016 is a year that has been marked with two major elections—the European Referendum in the United Kingdom and the Presidential Election in the United States—and in both instances, much of the public was shocked by the outcome as polls were unable to provide an accurate picture of the political landscapes in each country. Such unexpected results have led to…

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Webinar Recap: Studying Childhood Obesity in Latin America

by focusv

Historically, Latin American countries have had a troubled relationship with nutrition and food supply. For many years, hunger, malnutrition and its consequences have haunted each developing country’s mortality and quality of life. However, in the past years, we have seen radical shifts. While there has been a significant decrease in the disease’s characteristic of poverty and food shortage; there has…

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Supporting The Future of Qualitative Research: The Young Professionals Grant Program

by focusv

One thing that you may not know about FocusVision is that we are dedicated to developing and nurturing young market research talent. Many young professionals have been a huge reason why FocusVision has been so successful at creating and adopting new technologies, specifically in the qualitative sector, to move the industry forward. That’s why we’ve partnered with Schlesinger Associates and…

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Discover FocusVision’s Complete Quant+Qual Solutions at ESOMAR Congress

by focusv

Only FocusVision brings the best in Quant+Qual market research solutions to the world and we’re heading to the biggest event for marketing and research professionals to share our knowledge. We’re a proud sponsor of ESOMAR Congress 2016, where this year’s theme is an expression that all brands and companies want to hear, “WOW.” It’s a response that we want our…

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Webinar Recap: Leveraging Science to Quantify Emotions

by focusv

What do consumers REALLY feel about your brand or product? Joy, frustration, surprise, anger? It’s rare that companies take the time to truly understand the emotions associated with their brands. Ryan Baum showed attendees how brands can use our online survey tool Decipher to do just that in an interactive webinar titled How Do You Feel? Leveraging Science to Quantify…

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Check Out the Latest from Our Resource Library

See how FocusVision has helped some of the worlds' biggest brands in our quantitative and qualitative resources including case studies, white papers, and webinars.

White Paper

More than Just a Lighthearted Activity: Understanding Social Media Video Sharing Behaviors and Motivations

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Case Study

Double Take: Connecting the Dots Between Millennial and Seasoned IT Decision Makers

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Webinar

A Double Take on Qual: A New and Empathetic Way to Stream Research

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