The FocusVision Blog

Our research strategists and MRX thought leaders from around the globe offer best practices, research on research, and industry insights—all to help you master your skills and keep up with emerging trends.

Discover the FocusVision Q+Q Experience at The Quirks Event 2016

FocusVision at The Quirks Event 2016

Published by focusv

We’re thrilled to be a part of this year’s Quirks Event! Don’t miss out on any of the action at The Quirks Event 2016 – Find out where we’ll be and what we’ll be doing throughout the event. Follow us on Twitter to stay up-to-date with what’s happening at the #QuirksEvent. Discover the Q+Q Experience at Booth 605 We’re taking your…

Read More →
A Message From Leslie Townsend, CEO and Co-founder of KinesisPanel

A Message From KinesisPanel™ CEO

Published by focusv

Our team is on a mission to transform the market research industry by providing the most robust set of quantitative and qualitative research technology solutions under one roof. We are one step closer with the addition of KinesisPanel™ and are thrilled to have them along for the ride. Below is a message from the newest member to our research family,…

Read More →
FocusVision Decipher/Decrypt Dashboard Reporting Wave to Wave Ratings

Getting results: A survey isn’t just a survey

Published by Decipher

I’ve been running our client satisfaction survey for the past few years. We solicit feedback about our software and services at the end of every quarter to help us see where we are doing well and where we need to make improvements. You can view what our satisfaction survey looks like here. The survey helps ensure we’re achieving successful business…

Read More →
6 Tips for Stellar Research Panel Management

6 Tips for Stellar Panel Management

Published by focusv

No longer simply the domain of public access panels, panel management is increasing being taken on as a task within research departments, marketing departments, and research organizations. The market research panel has become the hub of many activities. Its reach extends beyond Voice of the Customer and survey-related initiatives. It includes communities, links to social media, and also represents a…

Read More →

Is Self-Management Right for Your Panel?

Published by focusv

With tight budgets and shrinking revenues in the face of a weak economy, more market research firms and brands are electing to bring management of their panels in-house. Self-management can offer greater control over the panel’s processes, features and usage, and provide a means to monetize other assets, such as website visitors. The problem is that successful panel management is…

Read More →

The Essential Considerations for Implementing Mobile Panels

Published by focusv

The development of effective, engaging and succinct mobile surveys is crucial as the MR industry moves to adopt mobile research, and hopefully you found our best practices recommendations useful. Let’s turn the attention to implementing mobile panels – an equally critical factor in the expansion to mobile MR. Panels have been instrumental in market research since the industry went online…

Read More →
FocusVision Acquires Kinesis Survey Technologies, Adds Panel Management to Growing Suite of Market Research Technologies

FocusVision Acquires Kinesis Survey Technologies, Adds Panel Management to Growing Suite of Market Research Technologies

Published by focusv

FRESNO, Calif. — January 19, 2016 — FocusVision, the global leader in market research technologies, today announced the acquisition of Kinesis Survey Technologies, now KinesisPanel™. KinesisPanel is the premier online panel management platform through its device-responsive design, innovative automation tools, and advanced reporting capabilities. The addition of KinesisPanel to FocusVision’s suite of quantitative and qualitative research solutions enhances the product…

Read More →
FocusVision teams up with leading global private equity group EQT

FocusVision Teams Up with EQT

Published by focusv

FocusVision Teams Up with EQT to Drive Continued Market Research Technology Innovation Global investment firm has acquired FocusVision, will help support both geographic expansion and the advancement of technology solutions   STAMFORD, Conn. — December 14, 2015 — FocusVision, a comprehensive technology company for quantitative and qualitative research, today announced a new partnership with EQT. EQT, a leading global private equity…

Read More →

Check Out the Latest from Our Resource Library

See how FocusVision has helped some of the worlds' biggest brands in our quantitative and qualitative resources including case studies, white papers, and webinars.

Webinar

Understanding Social Media Video Sharing Behaviors and Motivations

View Resource
White Paper

More than Just a Lighthearted Activity: Understanding Social Media Video Sharing Behaviors and Motivations

View Resource
Case Study

Double Take: Connecting the Dots Between Millennial and Seasoned IT Decision Makers

View Resource
×