Ask the Experts – Leveraging Virtual Ethnographies
Curious to learn how you can use virtual ethnographies to gain rich insights? Join guest presenters Sara Dougherty and Jennifer Cuthill, Partners at Clearworks, as they share how you can use virtual ethnographies to get closer to your customers – in their homes, workplaces, where they shop, hang out, dine out – wherever they spend time in their day to day lives. In this session, they will share practical tips and tricks they have learned over years.
Ask the Experts – Uncovering Emotion Through Online Qualitative Research
In recent years, emotion has been a leading buzzword within the insights industry – and for good reason. Developments in academic thinking and understanding of cognition, specifically emotions and their function within decision-making, have significant implications not just for the brands that we help but also for the way that we approach asking questions in our research studies.
5 Steps to Launching a FocusVision Revelation Project
Launching your FocusVision Revelation project couldn’t be easier. In just a few steps you can create your digital qualitative project and be ready to launch. Starting your project is extremely straightforward. Access all current and previous projects, or start a new one from one dashboard.