Scaling surveys from simple to sophisticated
From first timers to seasoned pros, the intuitive, easy-to-use FocusVision Decipher survey platform allows you to run anything from just-in-time polls to seriously advanced surveys.
You can use FocusVision Decipher to solve many pain points, just a few examples are:
Copy Testing to create effective advertisements
Monitor brand equity through Attitude, Awareness and Usage surveys
Improve customer loyalty through Customer Experience monitoring
Measure Voice of the Customer (VoC) with the right trackers
Here is a run-down of FocusVision Decipher’s core capabilities.
Device Detection – A device detection service to provide an optimized user experience. FocusVision Decipher surveys are fully mobile optimized to provide the best experience for your participants.
Theme Editor & Device Preview – Whether you use pre-created templates or build your own, these features include:
- Interface for creating customized branded survey themes/templates
- Device preview to view a question as a respondent would see it in desktop, tablet and mobile view
Intuitive Survey-Building Interface – Highly versatile and feature-rich, our interface suits all users and includes:
- An intuitive feature rich GUI for nontechnical users. Multiple template options available to help you get your surveys up and running
Range of Dynamic Questions – An extensive range of pre-defined and mobile optimized engaging and dynamic question types that require no heavily customized code to implement. Built-in questions include:
STANDARD QUESTIONS – Single/Multi select, grids, numeric, drop down list, open end, comment text box
DYNAMIC – Card Sort, Rank Sort, Variety of Sliders, Star Rating, Button Select
MEDIA – Image Map, Text Highlighter, Media Evaluation, Video & Audio player, Page Timer, Heat-Click, Shopping Cart, Virtual Magazine
QUALITATIVE – Video Testimonial, Image Upload
Survey Programming Efficiencies
Our clients tell us that programming productivity is up to 20-30% better than previously used tools, here’s why:
START WITH MICROSOFT WORD™ – Enables a questionnaire written in Microsoft Word™ to be uploaded into the platform to create a survey. Our AI-powered engine will quickly suggest question types and answer options
TEMPLATES – Templated surveys to give you a head start
IMPORT FROM MICROSOFT EXCEL™ – Import excel version of the questionnaire
SMART QUESTION LIBRARY – Save & import answer lists, individual questions, question blocks, code snippets and even entire questionnaire templates directly from your own question library
REUSABLE ANSWER LISTS – Save the answer options you create within one survey question for use in other questions
DUPLICATE PROJECT OPTION
Easy implementation of Structural Elements – Complex routing logic can be managed through the Survey Editor Interface or via direct syntax using Python language.
Built in Multi-Language System – Supports 80+ pre-defined languages & integrated overlay system for export, import & editing of translations.
Flexible & Highly Extensible – Integrate with external tools and applications through multiple programming languages inside the Decipher platform via the built-in XML editor
Pre-Programmed Sample Sources – Plug in quickly to external panel partners with redirects already pre-programmed, plus the ability to create your own custom sample sources and save for future use.
Application Translations – Application interfaces are now available in Japanese, French, Spanish, German, Russian, and Portuguese.
Email management – Schedule and send tailored invites to respondents including delayed sends and reminder emails.
Sample Marketplace – Purchasing sample is now made easy. Sample Marketplace enables you to identify your sample needs and automate the sample purchase process within the application.
Quota Management – Our quota management tool uses a “least filled” system by default for respondents that can fall into multiple quota cells. Quota management caters for non-interlocking, interlocking (nested), randomly assigned and priority-based quotas.
Make Edits to Live Surveys – Edits can be made in a temporary version of the LIVE survey without disrupting respondent entries or data collection.
Survey Quality Assurance and Change Management
Version Control & Change Management Features – Track all changes and iterations of the surveys with the ability to revert to earlier versions.
Simulated Data Generator – Smart test data generator for stress testing of surveys prior to launch include:
- Options to skip validations and run on qualified data only
- Run intelligent custom test simulations to direct the path of the test data
- View test data in the online reporting solution for final checks prior to launch
Collaborative Testing Tools – Surveys can be tested in ‘test mode’. The testing toolkit includes:
TASK FEATURE – Provide feedback to relevant parties and track the status of all open tasks.
RECORDER – Track the current testing path to assist with identifying errors or issues that may arise during testing.
QUESTION JUMPING – Jump to elements/questions in your survey at any time, enabling you to verify survey paths, survey logic, quotas, termination points and more.
EDIT – Edit and modify the survey text in testing mode rather than toggling back to the user interface.
DISPLAYING WITH QA CODES – This makes it easier to confirm that the correct conditions are included in a question.
Integrated Reporting/Data Analysis
FIELDWORK REPORTING – Real-time metrics, campaign stats, shareable results with ability to drill down by language, browser type, operating system and other parameters
DATA EDITS – Modify records either individually or in bulk based on conditions
WIDE RANGE OF DATA EXPORTS – Extensive range of export options available and you can create data layout templates that can be saved
CROSSTABS – Sophisticated reporting features include real time nested banners, table & chart controls, Stat Testing, customizable table statistics, data weighting (including RIM weights), advanced filters and splits. Includes integrated exports to PowerPoint, Excel and PDF
ONE-CLICK TO PPT – Export your data to PowerPoint with just one click. You can then edit the charts within PowerPoint itself
DASHBOARD – Create your final deliverables and easily share with stakeholders
VIEW RESPONSES REPORT – Track and view the progress of every respondent in a survey
VIEW RESPONSES REPORT – Create, manage, review and collaborate on projects. Create pre-configured views and saved searches for accessing personalized views.
Offline (CAPI) Solution
Administer a survey and collect data using your laptop, tablet or mobile device without an internet connection. Perfect for when a network connection is unreliable or nonexistent. Features include:
- Ability to conduct simple surveys without an internet connection
- Device agnostic – Surveys can be taken across devices, on IOS, Android & Windows devices
- Accommodates basic routing and skip logic conditions via the logic interface
- Supports standard question types (single/multi selects, Button selects, Grids, Numerics, open text)
Telephone Interviewing (CATI) Solution
FocusVision Decipher includes a CATI Interviewing module for telephone interviewing with the following features:
- CATI-Interviewing mode available within the Decipher platform
- Multi-mode makes it possible to conduct both web interviews and CATI interviews for same survey concurrently
- Supports integration with ProTS predictive dialer software
- Includes manual option for easy configuration of elements such as intro scripts, contacting hours and managing dialing attempts
If you need anymore information about these features or see how they work within the platform, speak to your FocusVision representative today or contact FocusVision.